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Taco Bell's Snapchat Game Is Strong Among Teens. But Does It Sell Tacos?
Fast food chains may succeed in entertaining teenagers on platforms like Twitter or Snapchat. But just because a brand makes teens laugh doesn't mean this elusive demographic buy its products.
Read more on NPR
Fast food chains may succeed in entertaining teenagers on platforms like Twitter or Snapchat. But just because a brand makes teens laugh doesn't mean this elusive demographic buy its products.
Read more on NPR
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